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Press Release May 13, 2009
San Francisco, CA - May 13, 2009
PremiumChannels.com Introduces
"Premium Campaign Echoes™", a process that Increases Click-Through Rates and
Conversions for Online Display Advertising Campaigns.
San Francisco, CA-- PremiumChannels.com announced today the introduction of
Premium Campaign Echoes™ ("Echoes") which is a process that utilizes Beyond
the Banner methods to reinforce campaign messaging of the banner placements
for online display advertising campaigns.
"PremiumChannels.com has developed a platform proven to deliver tangible
results with our Echoes process," said PremiumChannels.com founder Ken
Margolis. "With the Online Advertising Industry striving to prove the value
of its media, our method has been proven to increase click-through rate and
conversions with measurable results."
The Premium Campaign Echoes™ process is a unique service offering, working
directly with short and mid tail websites integrating an advertiser's
messaging that "echoes" the banner creative. Take over ads are a major
feature that provides 100% share of voice on key site pages, allowing for
the client to see their ads live on the sites in a traditional true branding
opportunity.
Additional components include:
* Product editorial placements seeded in the website to educate the site's
audience about the offer
* Site Newsletter product placements and editorial mentions
* Blog product placements and editorial mentions
* Text links promoting the advertiser's message
* Promotions with a viral component that will receive a greater response
than the individual ad placement alone
PremiumChannels.com is made up of 45 vertical channels, with the sites
represented generating over 450 million monthly US visits with 19 billion
page views as verified by a 3rd party.
Aggregating short, mid and long tail sites by their niche,
PremiumChannels.com then presents and assembles third party traffic and
demographic data on a unique Premium Channel URL, making it simple for media
buyers to review. Advanced targeting, guaranteed share of voice with fixed
positions on top niche sites, combined with messaging, integration and viral
promotions make PremiumChannels.com unique in the market.
PremiumChannels.com is the newest brand from Premium Network, Inc.
Headquartered in San Francisco, the company was founded by Ken Margolis in
1994 and is one of the oldest online media companies. For additional
information he may be reached at (415) 575-1444.
Contact: PremiumChannels.com, Ken Margolis 415-575-1444 info1@premiumchannels.com | |